Pennebaker, Gilbert and Bel Valdez	Sibley Peteet Design, O’s Catering
Mires,Shea Homes	Hornall Anderson, Dayberries Bakery and Café

Inspired by ornate pictorial calligraphy from the Victorian era, or perhaps more recently by the charming illustration of Elvis Swift, designers have become more enamored with the rhythmic flow of the pen. This style merges Spenserian script and the humanity of the hand-drawn line to ratchet up the elegance quotient. For the well-crafted marks of this genre, there is a lightness that comes from more white space than line work.

hot dogs

Design Machine, Art Directors Club, New York	Felixsockwell.com, feluxe
Landor and Associates, Cable Wireless	Chermayeff & Geismar, Inc., Picnique Frozen Yogurt

A disconnected group of round-tipped line segments sit, stand and roll over to form these logos. Though you might be tempted to call these "jimmies" or "sprinkles" — the decorations on a tricked-out cupcake — and despite Felix Sockwell's insistence we call this category "candied," “hot dogs” probably rings true with more designers. These short segments can convey self-contained individualism and, when acting together, can also show the unity of common action. If ever the sum of the whole were greater than the individual pieces, you are looking at it.